20 June, 2017
11:30 AM - 2:30 PM

Quality Inn Presidential
156 Jubilee Highway West
Mt Gambier, South Australia

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SATIC with the support of the Government of South Australia and the South Australian Tourism Commission is running 30 workshops around the state in 2016/17. Each workshop includes a one-on-one business coaching session per registered business within three months of the workshop.

These workshops are highly interactive, hands on and conducted in a small intimate group setting of up to 30 people that are tailored and run by professional facilitators. They aim to deliver tangible outcomes - learnt today and implemented tomorrow.
Digital Marketing for Tourism

Get up to date and master the latest Digital Marketing tools and techniques that will make your marketing efforts more productive. Learn about social media, online marketing, photo application, digital platforms and analytics. This workshop is completely hands on and you will need to bring alaptop (to connect to local Wifi) to ensure you get the most out of it.


1. Develop a social media strategy to maximise ROI
           a. Understanding your target customer behaviour in the digital space
           b. Key digital marketing tools for small business and understanding which social media channels
               to use
           c. Converting traffic, followers and enquiries into customers

2. Photo editing and Uploading
           a. Instagram practical applications
           b. Facebook practical applications
           c. Pinterest – opportunities and other tools

3. Websites
           a. Reviewing your website for increased ROI
           b. Sales Pathways and Call to Action
           c. Trip Advisor and other third party referral sites

Take away tools:
          • Digital tools hand out
          • Checklist to complete items (you can use this to follow up in their mentoring sessions

This workshop forms part of a ServiceIQ: Smarter Business Program which is designed to build industry capability, productivity and quality in tourism businesses throughout the State. The Program is an initiative of the Premier of South Australia and is being delivered by SATIC using funding provided by the the South Australian Tourism Commission and the Government of South Australia.

SATIC’s Service Excellence Manager, Roz Becker and other members of the SATIC team will be undertaking one-on-one business coaching within three months of the ServiceIQ Workshop. These follow-up meetings will assist with the implementation of learnings from this workshop.

To book your session, please contact Roz on (08) 8110 0123 or email

To secure your place and register now for this workshop, please click below:
Registration     Price Quantity

Attend Workshop (incl GST)     $65.00

Event Details

When: Tuesday, 20 June | 11:30am - 2:30pm

Quality Inn Presidential  |  156 Jubilee Highway West, Mt Gambier

Investment: $65pp
Includes complimentary follow up one-on-one business coaching session per registered business (within 3 mths).

Requirement to bring: Laptop and internet access via your own personal wireless devices or Hot Spot via mobile phone 

RSVP: Tuesday, 13 June

For further information, please contact SATIC's Service Excellence Manager, Roz Becker on telephone 08 8110 0123 or email

We will accept payment by Credit Card (VISA or Master Card) only.

Please note any cancellations received within 7 days of ‘ServiceIQ Workshop - Limestone Coast - Mt Gambier’ will not be refunded.

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