Pitch and Presence

30 January, 2018
10:00 AM - 1:00 PM

Sage Hotel Adelaide
208 South Terrace
Adelaide, South Australia

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SATIC, with the support of the Government of South Australia, the South Australian Tourism Commission and the Commonwealth Tourism Demand Driver Infrastructure (TDDI) program, is running 40 workshops around the state in 2017/18. These workshops will be followed by one-on-one business coaching sessions (within six months). Please note that only 100 coaching sessions are available and conditions apply. See below for more information and to register your interest.

These workshops are highly interactive, hands on and conducted in a small intimate group setting of up to 30 people that are tailored and run by professional facilitators. They aim to deliver tangible outcomes - learnt today and implemented tomorrow.
Pitch and Presence

Time and resources are precious in business, so this session will ensure your organisation makes the most of any future appearances at expos and trade shows.
Kiikstart will work with participants to make sure they know how to best plan for these public appearances and get maximum return on investment while building brand awareness.

Plus, hear from Lucy O'Brien, Director of Marketing and Sales at Majestic Hotels. Lucy will share her experience at trade shows and what she finds works best, as well as give you her top five tips for success.

Key learning outcomes:
  • Get clarity on why you are attending the expo/trade show – what are your expectations in terms of outcomes and future relationships?
  • Defining the market you are wanting to engage with – who is your ideal expo/trade show customer?
  • Identifying the resources you need to communicate your brand and your region in the best possible light to ideal customers.
  • Responding to trends in expo attendees – what do the people want today and how can your staff and your experience deliver?
  • Ensure your message is on point and your staff know how to best express this – getting the pitch right.
  • Create an expo/trade show environment that works hard to tell your story without having to rely purely on humans. Maximising non- verbal communication, as well as verbal to not lose valuable contacts.
  • Develop a strategic and tactical approach to following up post-event to gain better expo and trade show outcomes
Key takeaway resources:

Each operator will receive a checklist that they can use to help create the essential expo/trade show toolkit. This resource will help operators assess current expo/trade show activity, but also provide a guide for simplified, future planning.

This workshop forms part of a ServiceIQ: Smarter Business Program which is designed to build industry capability, productivity and quality in tourism businesses throughout the State. The Program is an initiative of the Premier of South Australia and is being delivered by SATIC using funding provided by the the South Australian Tourism Commission, the Government of South Australia and the Commonwealth Tourism Demand Driver Infrastructure (TDDI) program.

SATIC’s Service Excellence Manager, Roz Becker and other members of the SATIC team will be undertaking one-on-one tourism business coaching sessions (of up to two hours) within six months of the ServiceIQ Workshop. These sessions are a follow-up of your workshop learnings and include an online marketing audit, review of business capabilities and tourism marketing activities. Only 100 coaching sessions are available and conditions apply. Register your interest now! 


For further information, please contact Roz on (08) 8110 0123 or email roz@satic.com.au.

To secure your place and register now for this workshop, please click below:
Registration     Price Quantity

Attend Workshop (incl GST)     $60.00

Workshop details

Trainer: Ali Uren | Kiikstart

When: Tuesday, 30 January 2018 | 10am - 1pm

Where: Sage Hotel Adelaide | 208 South Terrace, Adelaide SA 5000

Investment: $60pp
Includes complimentary follow up one-on-one business coaching session per registered business (within 3 mths).
Light morning tea supplied.

RSVP: Tuesday, 23 January 
Spaces limited, bookings essential.

For further information, please contact SATIC's Service Excellence Manager, Roz Becker on telephone 08 8110 0123 or email roz@satic.com.au.

We will accept payment by Credit Card (VISA or Master Card) only.

Please note any cancellations received within 7 days of ‘ServiceIQ Workshop - 'Adelaide' will not be refunded.

online event registration provided by: My Booking Manager
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